But Apple's India pricing generally leaves me feeling very uncomfortable.
I have been trying to estimate what they are likely to set as the price for the iPhone 4.
The simplest way of doing this, I felt, was to see prices of other similar Apple products worldwide with those in India and work out some sort of "Apple exchange rate"(I call it that because Apple products in India are priced much higher than what they would be if one directly converted using the exchange rate. I am not sure whether its custom duties or arrogance or both)
Unfortunately, I cannot use the iPhone 3GS as a reference because Apple doesn't mention an official price for it on their India website. I need something which has readily available India and international prices.
The iPod Touch, 4th generation, is a good fit in that respect.
So I went ahead, comparing prices:
iPod Touch | USD | HKD | SGD | GBP | INR |
8 GB | 229 | 1788 | 328 | 189 | 15400 |
32 GB | 299 | 2288 | 428 | 249 | 19900 |
64 GB | 399 | 3088 | 588 | 329 | 25900 |
Dividing the INR price by the corresponding foreign currency price and averaging it allows me to work out the "Apple exchange rate" versus the actual exchange rate. Here are the rounded figures:
Actual Rate | Apple Rate | |
USD-INR | 46.5 | 66 |
GBP-INR | 72 | 80 |
HKD-INR | 6 | 8.5 |
SGD-INR | 35 | 46 |
A glance tells me that Apple is kindest when it comes to Hong Kong, as far as pricing is concerned. The UK suffers the most.
Next step, work out the implied India iPhone 4 pricing using actual and Apple exchange rates. I have excluded the US since there is no non-contract iPhone 4 price available.
iPhone version | HKD | GBP | SGD | |||
16 GB | 4988 | 499 | 888 | |||
32 GB | 5888 | 599 | 1048 | |||
INR -Actual Exchange Rates | INR - Apple Exchange Rates | |||||
HKD | GBP | SGD | HKD | GBP | SGD | Likely Price |
29928 | 35928 | 31080 | 42398 | 39920 | 40848 | 41000 |
35328 | 43128 | 36680 | 50048 | 47920 | 48208 | 49000 |
Why make Indians pay more, Mr Jobs?
That is true...
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